A TEL AVIV SUMMER DREAM - SUMMER '18 COLLECTION PHOTOSHOOT

 

The new collection is finally here! It has been months of figuring out how I want to showcase the first ever ARIEL TIDHAR earrings and of course that involved a photoshoot in Tel Aviv. But, before I walk you through bits of the new collection I want to backtrack to how I am even able to make a TLV photoshoot happen - with honestly some of the best ladies. 

 
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Let's backtrack to November 2016. After graduating from Pratt Institute with my degree in fashion design and spending an entire year working towards my senior thesis with massive Israel influence and Tel Aviv flair I had a daydream about shooting my thesis collection for the second time but now in Tel Aviv - in order to bring it full circle for myself. I arrived in TLV with my collection and after countless emails, Instagram messages and more I still didn't have any leads over how I was going to make this photoshoot happen. About 4 days before I left back to New York - the photoshoot came into place. And since this first Tel Aviv photoshoot of my dreams I knew I needed to work with the same ladies again in many shoots to come. I don't think I will ever get over how obsessed I am with the colors, textures and energy of the "MADE IN ISRAEL" photoshoot. 

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A bit over a year and a half later, it was time to shoot again in Tel Aviv with photographer Asia Revive-Likhacheva and hair & makeup by Anael Darmon. I must say with these ladies we are able to create magic and they take my ideas for the shoots to a whole new place. If you ever find yourself in Israel planning a photoshoot look no further than these ladies. 

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Everything that I have been working on in the last two and a half years has really been a flowing evolution of itself and fun to watch unfold. Enamel Pins, pomegranates, hamsas, hair pins and earrings just seemed to flow narturally one after each other.

But, HOW GOOD are the new mirrored hair pins! The goal for this collection was to continue ideas, themes and symbols I have been working with for the past year but now add them in a wearable fashion and no longer just for your home. Also, in this collection I have started to add some modern abstract shapes - in addition to our favorite Judaic and eastern inspired motifs. 

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The collection includes new hairs pins in gold & amber colored mirrored acrylics (in a larger size than our original hair pins), mini stud earrings, medium sized stud earrings and drop earrings in hamsa & pomegranate motifs.

Come into Brooklyn my studio + apartment the inner workings of my space are filled with color. And even though the clothes I make are colorful and in recent years I'm adding more and more color into my own wardrobe, I am a HUGE FAN of a black t-shirt dress paired with white converse. I wanted the pieces in this collection to be for the ladies who feel their best in a mixed colorful outfit or a black t-shirt and jeans. I wanted it to be for our besties we grew up with but also our Jewish mothers. There is really something to say about what modern Jewish ladies and our counterparts want these days. Even though we will always have a nostalgia for bubbies traditional Judaica pieces - modern ladies want and need something completely different. 

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I've been living in the drop earrings and I hope you'll find your favorite pair to add into heavy rotation too. My personal favorites are anything in the orange or florescent pink. 

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Location: Tel Aviv, Israel, Photography: Asia Revivo-Likhacheva, Hair & Makeup: Anael Darmon, Model: Yael Hassan, Accessories and Select Clothing Pieces: Ariel Tidhar. 

ISRAEL IN COLOR

I've been back in my little Brooklyn apartment for a bit over two weeks now and as always I'm still digesting my time away in my most favorite place ( literally probably will be until the next time I touch down in Tel Aviv). I had plans to do a lot of sketchbook-ing when I was gone because some of my most favorite filled sketchbooks are ones that were done during time spent in Israel but for whatever reason it didn't really happen in this trip. 

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In the last 4 or so years Israel has been a huge influence on my creative work - the feeling, the moments, the colors all sneak their way in. I decided to pull together images that highlight the three and a half weeks I spent in Israel this summer - in color. As I am sure they are a new taking off point for work to come in the next few months. 

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The market for me is literally a paradise of color inspiration. These were both taken in Shuk Ha'Carmel.

 

I started my trip by staffing my third birthright group. I have now been to Israel more than two dozen times and staffing birthright trips makes me only fall in love with Israel more through fresh eyes of young adults who for most are only visiting Israel for the very first time. 

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As Birthright concluded, I went on to shoot the newest collection of work with my Israeli dream team of ladies ( THOSE PICS ARE COMING AUGUST 1ST! ) 

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And following that the first ever Ariel Tidhar pop up shopping event in Tel Aviv with Medusa Bags.  

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I realized on this trip - before I knew and loved Tel Aviv or anywhere else in Israel. I knew Ramat Ef'al.  Young Ariel looking snack worthy in my grandparents garden in Ramat Ef'al. 

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and now present day Ariel (: 

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I think one of the things that stands out to me is the strong contrast of natural earth tones with the vibrant colors placed into the mix. I think it's one of the many reasons I'm so drawn to Tel Aviv. 

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Even the street art that isn't exactly formal street art.... 

 
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This whole post would be pointless if it didn't include several pomegranate images. These taken in the Bnei Yehuda in the Golan which is almost as north as you can get in Israel. 

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And of course some ARIEL TIDHAR POM QUEENS.

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And a few more....

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Until next time Israel. Time to create. 

HAMSAS ARE FINALLY HERE!!!

 
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Hamsas are finally here and I couldn't be more excited to share this photoshoot with you - shot by my friend Cassie Gonzales, with art direction assistance by Michelle Grunwald - who is also the talent behind my new homepage! Welcome to my little corner of Brooklyn where playful color meets nostalgic middle eastern accents. And if you buy enough AT goodies your home can feel the same! (: 

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These metallic-acrylic hamsa mirrors are pretty much my newest obsession and I can't wait to start to seeing them pop-up in other people's homes. They are truly an art meets function kind of piece! Right now, I offer them in gold & amber but have the option to cut them in a broader range of mirrored-colors. EMAIL ME (ariel@arieltidhar.com)  if you want to order a custom color at no extra cost! 

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All the hamsas listed (except for the hamsa mirrors which are made-to-order) are ONE-of-a-kind - no two alike so if you see something you like don't wait because someone else might get to it before you! The beaded fringe is a technique I used back in school on garments -  mixed glass beads and sequin-paillettes on silken straw. 

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I also wanted to share some of the custom name hamsas I have been working on as of lately.  If you are interested in having a custom hamsa made with your family name or as a super precious baby gift ( did someone say baby's first judaica?!? ) send me an email ariel@arieltidhar.com

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Now it's time to shop the drop and tell me what your fav pieces are! And keep your eyes peeled! A lot of new things are in the works and coming soon. (: